We Bring People Together
To Make Things Better
Good for the Planet, Good for People, Good For You!
Grow the Good is a call to action. We are a team of business leaders, educators and professionals on a mission to accelerate positive outcomes for people and the planet. Our evidence-based solutions help define what good looks like and how to get there. Our models are designed to build and promote a culture of innovation and well-being that optimizes organizations and transforms communities.
Good News
Facts matter
In a world possessed by better and best, good is often overlooked and its true value not fully understood or appreciated. We are a team of educators, business leaders and professionals that have worked with the data and research around innovation, high performance teams, culture and wellbeing. The planet and its people are resilient and can yield high returns given a positive environment. We exist to help create that environment and the alignment necessary to drive speed and positive outcomes.
When you focus on the good the good gets better.
“Gooder is Better©…together.”
If Collaboration is the Solution, What's the Problem?
Simon Anholt
The author of the Good Country Equation concludes, ” All the grand challenges of today are caused by the way countries and people behave. Countries compete more than they collaborate, so there are never enough resources to meet those challenges. And we still educate people in ways that only made sense before humanity became interdependent and its problems interconnected….. We can change the way that people behave in just one generation.”
“The same can be said about every organization large or small. Our success is relative to our ability to understand, inspire, motivate, collaborate and innovate together. Without alignment and partnering both internally and externally we fall short of what’s possible.”
Adam Ayres, Founding Partner
Let’s work together to make things better

Winningtemp
How are your people doing? Forget the annual survey. The Award Winning AI Platform that promotes performance & well-being is the new standard.
Basadur Applied Innvovation
Understand. Collaborate. Innovate. Simplexity Thinking is self awareness, empathy and insight to solve problems and improve relations.


MindSuite Metrics
Big Data vs Smart Data. Humanizing Performance GPS. Results are as good as the alignment and understanding of facts related to performance and well being.
Tribal Possibilities
NY Times Best Seller integrates human metrics to create new possibilities that change lives, optimize organizations, transform communities and elevate our world.

Better together
If Not You Then Who?
World population has grown from 1 to 7.8 billion in less than 200 years. That’s mind numbing speed and complexity for the best equipped and down right devastating for those on the sidelines.
Simple solutions are the opposite of easy.
We’re on a mission to share what works and what doesn’t to create context for quality of life. Our solutions are designed to help more people thrive.
We can’t slow down the pace of change but we can help you own the impact it has on the world in your charge.
Message Us
Get In touch below. Ask a Question or Start a Conversation
Call Us
(905) 978-0123
Office Location
McMaster Innovation Park
175 Longwood Rd. S
Suite 300A
Hamilton, ON L8P 0A1
Call Us
M-F: 9am – 6pm